Interview With Agloco Founders

Saturday, February 3, 2007

Explaining AGLOCO in 30 second - #1

By: Brian Greenwald

Step 1: Set the stage

You might already know that almost everything you do on the Internet makes money for someone else. And that’s not just when you spend money. Just about every time you view an ad, click an ad, search, buy something, download something, join a community, or post a story, picture, or video, some person or some company is making a fee, commission, and/or sale from your activity.

Some people aren’t familiar with the economics of the Internet and how Internet users are constantly creating value for middlemen and getting none of it back. Either way, it’s a good idea to start with a bit of context.

Step 2: How it works

If you want to join as a Member, you download a piece of software called the Viewbar. It’s like a toolbar that sits at the bottom of your desktop, and it will be available soon. Essentially, it collects on your behalf some of the revenue you would usually generate for other people while you conduct your everyday browsing. Then, it returns most of this money to you.

This explains briefly how one uses AGLOCO, and it will help them get a mental picture of what AGLOCO is.

Step 3: Why it works

Why does this work? You win because you now get your share of the money for doing what you would normally do. AGLOCO management wins by keeping a 10% cut of this revenue (like Brad Pitt pays his agent a 10% fee). And the companies win, since they get your business. All you need to do is have the Viewbar up on your screen while browsing the Internet like normal.

Some people think AGLOCO “sounds too good to be true.” You may just have to remind them why the value proposition is sound.


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